|Ad Format:||HTML5 Expandable|
|Product Name:||Leaderboard Banner|
|Brand:||McDonalds||Media Agency:||Manhattan Comunication Limited|
|Ad Builder Agency:||Rich Media Inc.|
|Ad Serving Technology:||Sizmek|
The HTML5 Expandable Banner is a base format, which uses Multi Panels for expanding the banner to one or more panels of expanded nature. There is a vast array of available sizes, which are useful in covering the wider array of browsers, mobile devices as well as tablets. The ad will then be loading on the banner, which will in turn be launched on the expanded panels. Moreover, the user will be able to expand the base banner on mouse over or on click.